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Speak In Spanish NYC Web Site and Branding

The Client:

Speak in Spanish NYC

“We are thrilled to have been introduced to MoldaveDesigns. Jay and Lauren are highly professional, creative and helpful. They are
good listeners who understand what we need
and come up with realistic and efficient solutions.
As a plus, they are warm, friendly and sincere people.
We plan to work with them for many years to come. Speak in Spanish NYC recommends MoldaveDesigns with no reservations”.

“Estamos encantados de haber sido presentados a MoldaveDesigns. Jay y Lauren son altamente profesionales, creativos y serviciales. Son buenos oyentes que entienden lo que necesitamos y encuentran soluciones realistas y eficaces. Como beneficio adicional, son personas cálidas, amables y sinceras. Tenemos la intención de trabajar con ellos durante muchos años. Speak in Spanish NYC recomienda MoldaveDesigns sin ninguna reserva “.

The Challenge:

Redesign the web site to be a more effective marketing and blogging tool and portray the client as the sophisticated source
for personal and corporate Spanish lessons.

The Process and Solution:

Speak in Spanish NYC specializes in custom Spanish lessons for individuals, small groups and corporate clients. The old web site was based on outdated technology, wasn’t mobile friendly and had no way to track data. The client wanted to be able update the blog, so we developed the site in a system that has an easy-to-use content- management system.

We proposed several theme and design options, developed the site and content, and did basic SEO and optimization.

The previous logo didn’t have the right “vibe” to reflect SIS’ sophisticated tutoring approach. Based on client input, we decided that a typographic logo would be most appropriate, submitted design variations,  and used the logo design color scheme and typography in the web site design .

Visit the Speak in Spanish NYC web site. [/ezcol_1third_end] Back to Case Histories