Category Archives: Web site

10 Things to Do the First Week of the Year for a Great Start

Posted By Lauren Cook On Tuesday, January 2nd, 2018

1. Write your goals for the year
This doesn’t have to be complicated. Just make a list of what you want to achieve this year. Post it somewhere so you see it every day. Reward yourself when you can cross something off the list. Don’t be afraid to change it throughout the year!

2. Update Your Social Media profiles
Take a look to be sure the information is current, but also do what you can to make it more engaging. (Hint: less about you and more about those you want to reach.) Also review the groups you’re in and those who you follow to see if they’re still relevant.

3. Reach out to anyone you haven’t spoken to in a while
Happy New Year! What’s new with you? is a great conversation starter.

4. Update your email signature
Check that the links to your social media are working properly. Consider a message at the end that expresses your mood for the new year.

5. Change your voicemail message (Land line and mobile)
Bet you haven’t done this in a long time. I know I haven’t.

6. Clean your desktop
Full disclosure. My desktop is always clean, BUT I have an “eek” folder where everything lives in purgatory.

7. Merge and refresh all your contacts
This takes a lot of time, but it’s worth it. Go through your Outlook, gmail, LinkedIn, mobile phone and wherever else you store contacts. Remove old ones, update those that are not current and keep a master list in one place.

8. Update your web site
This could just mean simply checking all the pages to be sure they say what you want to say today, compared with a year ago. You might want to take down any old blog posts that are dated, and of course add new content!

9. Revisit your mission statement
Is your raison d’être the same as a year ago?

10. Update and practice your elevator pitch
Always great to have this top of mind. Have a version that you can put in an email to send to someone who wants to refer you.

National Cat Day? Once a Year? Really?

Posted By Jay Moldave On Thursday, October 29th, 2015

Moldave & Cook Strategic Communications Office Cat

According to Jones, the resident MC2 office cat, National Cat Day is not celebrated once a year on October 29 – it is a 24/7 proposition. Meow!

cheshire cat in colorHe celebrates daily by sitting on keyboards, settling down in front of monitors, reminding us that it’s time to eat – again, gnawing on wrists, sleeping on or under coats and sweaters, getting into supply closets, staring at us when we don’t satisfy his desire-of-the-moment, and letting us know when to open the office window – whether the temperature outside is compatible with human comfort or not.

Allergic to cats? Our office has a cat-free conference area for clients who are allergic to cats or – gasp – don’t like cats.

We dedicate this National Cat Day commemoration and quiz to Ernie and Rooster. Can you identify the author of the quote?

felix1. “I love cats because I enjoy my home; and little by little, they become its visible soul.“

a. Anonymous
b. Jean Cocteau
c. Aristotle


2. “A cat has absolute emotional honesty: human beings, for one reason or another, may hide their feelings, but a cat does not.”

a. Sigmund Freud
b. Ernest Hemingway
c. Marlin Perkins

Tom-tom-and-jerry3. “The smallest feline is a masterpiece.”

a. Leonardo da Vinci
b. Anonymous
c. Jackson Pollack


4. “Cats are connoisseurs of comfort.”

a. Lady Gaga
b. Gordon Ramsey
c. James Herriotpuss in boots

5. “A cat will assume the shape of its container.”

a. Euclid
b. Unknown
c. I.M. Pei

6. “I wish I could write as mysterious as a cat.”

a. Dr. Seuss
b. Edgar Allan Poe
c. Earle Stanley Gardner

7. “Jones, what the hell are you eating?”
a. Paula Deen
b. Lauren Cook
c. Harpo Marx


1. b
2. b
3. a
4. c
5. b
6. b
7. b

Source for all quiz questions except #7: