by moldy | Feb 24, 2016 | branding, communication, design, design history, identity, logo
The Metropolitan Museum of Art has rebranded itself. It has pretty much been panned across the board and I thought I’d weigh in. First of all, a logo isn’t a brand. It’s part of a branding strategy, and I’ve written before about the fact that an ugly logo doesn’t...
by moldy | Feb 3, 2016 | Uncategorized
Back in the days when record album art was engaging and exciting, I always checked to see who designed the covers, very often the name that I saw was John Berg. I think what struck me most was his use of type and space. Each cover was basically an elegant billboard...
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